Estate Ease
Brand identity, with a house-shaped monogram and a wordmark.
(Industries / SaaS and tech)
The design team a software company grows into.
Identity, product screens, launch campaigns and a retainer. For the first release, and for the years after it.
01
Pre-seed and launch
The first public face of the product: a name, a site, a deck and the screens a store listing needs.
02
Scaling and growth
Once the product has users, the work moves to the system, the launch and the channels that keep it visible.
03
Enterprise and B2B sales
The material a sales team carries, and a retainer that keeps the system current.
The work, in sequence.
(What we do)
Three stages of a software company.
The same studio can take a product from a name and a first website, through a design system and a launch, to the sales material a larger team needs. The services below are the ones we already offer. The clients further down are the software and tech work on the books.
01
Pre-seed and launch
The first public face of the product: a name, a site, a deck and the screens a store listing needs.
02
Scaling and growth
Once the product has users, the work moves to the system, the launch and the channels that keep it visible.
03
Enterprise and B2B sales
The material a sales team carries, and a retainer that keeps the system current.
(Clients)
- Estate Ease
- HNR Tech
- Testlify
- JewelFX
(Featured work)
Estate Ease
Estate Ease brand board with blue house monogram, wordmark and Gilroy type
View the work(Selected work)
Proof, product by product.
Software clients and the design made for them.
Optellix
A premium logo, social creatives, LinkedIn carousels, banners, presentation templates, a proposal template, a five-page website UI and a design retainer.
HNR Tech
Social posts with content and design, logos, stationery, brand books, illustrations and icons. Peakline Performance is one of the brand books.
Testlify
Logo and website content for the skills assessment platform.
Etrends
A brand book, stationery and a magazine article edit for the Laser GRC suite.
MiDancer
Brand identity, logo, app interface, app icon, stationery and campaign art direction.
JewelFX
Branding for a jewellery 3D studio.
Fusion Group Holding
A monthly design plan, then event graphics, roll-ups and booth edits.
Planning a product brand? Start with a conversation.
Tell us whether you need the mark, the interface or the content system. We will say what should come first.
hello@crafxstudio.com