(Case study)

Ion

Branding · Perfume and fragrance

Blackletter Ion logo wrapped around a gold perfume bottle on black
Silver blackletter Ion wordmark embossed on dark textured stone
Three Ion crystal perfume decanters in amber, gold and grey
White statement typography about the Ion perfume brand on black
Ion logo construction grid with anchor points on a light background
Ornamental star icon and Ion wordmark across grey and black panels
Three-swatch colour palette with hex, RGB and CMYK values
Logo variation strip with wordmarks and ornamental icons, light and dark
Grey business card and white thank-you card on a stone surface
Rooftop billboard reading Carry your Revolution with two Ion bottles
Closing slide with Crafx Studio contact details on black

(About the project)

Ion is a premium perfume house, known for the care that goes into each fragrance. Crafx Studio built the identity around a blackletter wordmark and an ornamental mark, carried across packaging, stationery and outdoor advertising.

What we did
Brand Identity
Logo Design
Packaging Design
Outdoor Advertising
Sector
Perfume and fragrance
Tags
  • Brand Identity
  • Packaging

Project record

Ion is published as branding for perfume and fragrance. It was made by CRAFX Studio at Ajmera Sikova, Damodar Park, Ghatkopar (W), Mumbai 400086. The only public number is +91 93214 29725.

Brand identity for a premium perfume house, from blackletter wordmark to retail applications.

The services recorded on this project are Brand Identity, Logo Design, Packaging Design, Outdoor Advertising.

Tags on the project: Brand Identity, Packaging.

What the frames show

  • Blackletter Ion logo wrapped around a gold perfume bottle on black
  • Silver blackletter Ion wordmark embossed on dark textured stone
  • Three Ion crystal perfume decanters in amber, gold and grey
  • White statement typography about the Ion perfume brand on black
  • Ion logo construction grid with anchor points on a light background
  • Ornamental star icon and Ion wordmark across grey and black panels
  • Three-swatch colour palette with hex, RGB and CMYK values
  • Logo variation strip with wordmarks and ornamental icons, light and dark
  • Grey business card and white thank-you card on a stone surface
  • Rooftop billboard reading Carry your Revolution with two Ion bottles
  • Closing slide with Crafx Studio contact details on black

The closest service page is Brand identity. To talk about a project like this, use the contact form.

Other published projects

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  • Cemtac Cements (Cement and construction materials). Industrial brand identity for a cement manufacturer, with a mark drawn from bridge engineering.
  • Metal Smith (Steel and metal fabrication). Brand identity and applications for a steel and metal fabrication business.

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